Tactile Wayfinding plaques

Larimer County, Colorado

Photo credit: Teddy Parker-Renga, Larimer County's Community Relations Specialist

 We are city dwellers here at Masterwork Plaques, but that doesn’t mean we aren’t serious nature lovers. When Masterwork was approached by Larimer County to produce their beautifully designed metal Passport Trail Markers, we were thrilled. 

The Larimer County Department of Natural Resources in Colorado manages Larimer County's great outdoor places, including open spaces, trails and water-based recreation areas. They also foster responsible land stewardship through maintaining healthy forestry practices. The county is particularly committed to promoting a sense of community and deep appreciation for the natural and agricultural heritage of the area for present and future generations. 

Each of the sixteen etched bronze trail marker plaques is a small 3” square. Each plaque is fixed to a wooden post placed throughout the county’s open spaces trails. The design team at the Department of Natural Resources provided the metal illustrations, and our studio optimized these designs to ensure each plaque would etch correctly at our etching facility.

Photo credit: Teddy Parker-Renga

Photo credit: Teddy Parker-Renga, Larimer County's Community Relations Specialist

The artwork for each trail marker plaque was particularly important, as the plaques were used for the county’s unique passport program. Each bronze marker was designed with a unique image that represents the space where it is installed. When hikers come along a metal marker on a trail, they can place their hiking “passport”, which they received from the county, over the metal relief and take a rubbing from the plaque (with a pencil, crayon, etc.). This rubbing has a stamping effect which marks their passports and can be used to win various prizes. This fun and interactive activity encourages everyone to hike and enjoy the magnificent nature, while also fostering a sense of pride for the community. 

We’ve found throughout the years that bronze plaques large and small have a unique ability to promote a sense of community where they are installed. Bronze plaques can be used for wayfinding purposes, public art pieces, historic plaques and inset sidewalk medallions. Both long-lasting and eye-catching, metal plaques draw attention to public spaces that may have otherwise been overlooked. As is the case with these Passport markers, plaques can also help lead passers-by through a natural space. Bronze and other metals also have a beautiful visual appeal that will last for years regardless of rain, snow or sun.

We encourage you to learn more about this metal marker project and check out the Larimer County website for more passport program photos captured on the trails.

Ebbet's Field home plate plaque

Masterwork Plaques designed and fabricated a commemorative "home plate" plaque to honor Jackie Robinson’s major league baseball debut. This cast bronze plaque is installed at the former site of Ebbets Field in Brooklyn, NY.

From 1913 - 1957, Ebbets Field was the home of the Brooklyn Dodgers baseball team. Ebbets Field was the site of many of the Dodgers early successes before their eventual move to Los Angeles in 1958. Among these historic successes was the desegregation of the team, with the signing of Jackie Robinson in 1947. Jackie Robinson was the first African American to play in the major leagues, bringing the end to sixty years of segregation in professional baseball.  

The plaque is installed at the precise location of Ebbets Field’s former home plate, where Jackie Robinson first stood at bat on April 15, 1947. The project was developed as a part of Ken Burns newest documentary series, in conjunction with the release of Google’s visual reality headset. By overlaying a photograph onto a more recent photo of the current landscape, Google was able to determine the exact location of the home plate (Yahoo Sports: 10 Degrees: The secret virtual-reality project to honor Jackie Robinson) This commemorative plaque resides in the courtyards of the Ebbets Field high-rise apartment complex, and the home plate shaped plaque faces where the old center field would have been if it still existed today.

Our studio can create custom shaped commemorative plaques in just about any shape and size. For this particular project, we felt it was appropriate to use the dimensions of a home plate, to reference the historic baseball field. 

Photo credit: Gene Glasco

MEMORIAL DAY IN ARCADIA, CA

This Memorial Day, fourteen US servicemen from Arcadia, California, who died in the Vietnam War, were honored in the county park at the newly constructed Arcadia Vietnam War Monument. The project was spearheaded by Gene Glasco, a veteran of the Vietnam War and Arcadia City Clerk. The monument structure was fabricated and set in time for a special dedication ceremony on Saturday, May 29th. 

For Arcadia Weekly, Glasco stated that “the Arcadia Vietnam War Monument has been built in honor of Arcadia’s sons lost in battle, but it also stands in tribute to all living Vietnam Era veterans.” The bronze plaque on the front of the monument commemorates the fourteen Arcadia casualties of the Vietnam War. On the back are three cast aluminum plaques, one of which commemorates additional veterans from WWI, WW2, Korea, Vietnam and as recent as Afghanistan.  

In addition to the four cast bronze and aluminum plaques, Masterwork Plaques designed and fabricated the waterjet cut letters and military seals which were also inset into the front of the monument.  

Photo credit: Gene Glasco

WATERJET CUT LETTERS

“Waterjet” refers to machinery that uses a pressurized stream of water to cut through a variety of materials (most commonly metal). The water is forced through a small hole to focus high pressure water into a very thin stream. This stream is powerful enough to cut out precise, free-form shapes, which we use primarily to cut individual metal letters (from any font) in a wide range of sizes. The individual bronze letters shown in the monument are 3” in height and 1/4” thick.

DONOR SIGNAGE

The cast plaques on this monument are a great examples of donor signage. The majority of the money needed to create this monument was fundraised and donated by organizations and generous individuals from Arcadia. Masterwork Plaques can create donor plaques at just about any size, to fit a large or small list of names for honored donors.

Our studio's donor plaques can be created in two ways:

1. Perpetual Plaques:  When a continually growing list of donors needs to be honored, individual name plaques can be added to the plaque over time.  

2. Cast List Plaques:  This donor list plaque can be created in one piece for a list of contributors that does not need to be added to over time.  Every few years a new plaque can be added to a wall featuring an updated list of recent donors.

For more information on our cast donor plaques and waterjet cut projects, contact us at masterworkplaques@gmail.com.

ABOUT BARANO RESTAURANT

Located in Williamsburg, Brooklyn about six blocks from our design studio is the highly anticipated Barano Restaurant which opens this month. Chef Albert Di Meglio, former chef at Rubirosa, created a menu inspired by his childhood as an Italian-American in Staten Island. The restaurant’s name, Barano, is named after his family’s hometown on the island of Ischia, just off the coast of Naples, Italy. New York Magazine writes, “…the kitchen revolves around a wood-fired oven, rotisserie, and grill, which Di Meglio employs for pizzas like the L’uovo (Swiss chard, capocollo, Fontina, and duck egg) and spit-roasted meats.” Sounds delicious to us!

Photo: Jody Wissner/New York Magazine

The interior design aesthetic of the restaurant was conceptualized by Brooklyn Home Studios, with the restaurant’s exterior signage manufactured by Masterwork Plaques. The building’s exterior features two etched brass plaques, one featuring the name of the restaurant, the other the street address.

Restaurant and exterior signage is most successful when the design is simple, crisp and clean. Our studio always recommends investing in high quality materials. Although we do create plaques in aluminum, zinc and other more affordable metals, brass, bronze and stainless steel will stand the test of time.

We were thrilled to see our plaque featured on the restaurant’s main page! 

Photo from B arano Restaurant .

For more information regarding our etched brass and custom plaques, give us a call at (718) 283-4109, and we will be happy to discuss a variety of options for signage that bests suit your business.

Brookland Middle School, 1150 Michigan Ave NE, Washington DC – Public Art Project

Public artist, Beth Ravitz, recently commissioned Masterwork Plaques to fabricate seven cast bronze portrait medallions for Brookland Middle School in Washington, D.C.  In addition to our medallions, Ravitz also created and installed three aluminum banners that decorate the side of the school. 

Brookland Middle School is a magnet school for the arts and language and starts its first school year in fall of 2015.  The public art project tells the story of Brookland’s history and fosters a sense of community around the newly constructed middle school.  Ravitz’s goal in creating these banners and portrait medallions is to create harmony between the old and new architecture of the community and inspire hope and progress to the residents and students through visual language.  The seven portrait medallions were created to commemorate influential individuals that lived or were connected to Brookland in some way. (Images at bottom of blog)

Using the Masterwork Plaque bronze “photo-rendering” technique, each portrait was recreated in bronze.  Photo-rendered portraits are a great alternative to the time-intensive, bas-relief carved portraits that our studio also offers.  Photo-portraits are very low-relief, dimensional images translated into bronze directly from a client’s photograph.  We can create these photo-renderings from both recent and historic images, provided that the image is not blurry or pixelated.  The Brookland medallions were created from historic photographs of artists, writers, singers and others.  Each black and white photograph was cropped and inset into the design for these 18” diameter bronze medallions.  The portraits were then accompanied by a short summary of each artist’s achievements and finished with a surrounding border containing his/her name, birth and death, and profession.  The medallions were secured to low concrete pedestals on site.  Each pedestal is twelve inches off the ground at the front and rises to eighteen inches at the back so that they can be easily read by passersby.

Photo-rendered portraits are great solutions for historic plaques with black and white photos, memorial plaques for loved ones, dedication plaques for company founders, employees and more. This technique is suitable for both inset medallions and wall-mounted plaques and can be created using both cast bronze and cast aluminum.

Important notes for photo-rendered portrait plaques:

• The provided image can be black & white or color.
• The provided image should be sharp, high-quality and preferably 300 dpi in resolution.
• The provided image should NOT have significant pixilation, blurriness, or dramatic shadowing.
• Manufacturing time is approximately four weeks after the order is placed.

Our bronze plaques are created using a true chemical patina.  A true chemical patina chemically changes the surface color of the bronze, which eliminates the possibility of chipping away or peeling off over time, as occurs with a layer of paint or a stain from imitation patinas.  Often times plaque companies will apply a layer of paint rather than a chemical patina, which is cheaper, but will not last the test of time.

The Renovation of Edgewood Shopping Center, 72" x 48" Cast Bronze Plaques

Masterwork Plaques was invited to create two large-scale commemorative plaques for the Edgewood Plaza Shopping Center, located in Palo Alto, CA, which were recently installed in May 2015.  The shopping center was originally developed by the well-known real estate developer, Joseph Eichler, in the mid-1950’s.  Over the past few years, the site has gone through restoration and redevelopment by Sand Hill Property Company.  Our custom-designed bronze plaques include the original site plans created by Eichler and architect A. Quincy Jones in 1955, in addition to providing a brief history of Eichler’s well-known “California Modern” style. 

Image provided by Sand Hill Property Company and the Charles E. Young Research Library, UCLA.

Joseph Eichler developed over 11,000 affordable houses in California, and is considered one of the most influential builders of his day.  He was influenced by the styles of Frank Lloyd Wright and Mies van der Rohe, and even lived in a Frank Lloyd Wright house himself.  His goal was to “bring the outside in” with floor to ceiling windows, patios and gardens.  He incorporated these ideas into Edgewood Plaza, the only commercial property Eichler ever built. The original shopping center was considered a landmark for its suburban post-war design, and for this reason, the two custom bronze plaques were created.  

Edgewood Plaza: Cast Bronze Plaque (1 of 2)

Our studio was able to recreate several of Eichler’s original site drawings and architectural plans in bronze. Taken from a scan from historic archives, the first plaque shows two different renderings created in the mid 1950’s (the third is a photograph from 2014).  Our studio can depict historic renderings in two ways: either illustrated in flat-relief, or recreated as a photo-rendered image.  The illustrated drawing spans across the bottom half of the first plaque.  This drawing from A. Quincy Jones was originally rendered in a simple black and white style. We felt this style was important to keep alive when translated into bronze. The second image in the top left corner of the first plaque is rendered in a photographic style, because the original rendering was composed of complex shading, more like a photographic image.  It is contrasted with a photo from the 2014 renovated site to its right. On the second plaque (shown below), the original illustrated plan view from the 1955 shopping center is shown contrasted against its 2014 renovated layout, giving us another before and after look at Edgewood Plaza, then and now.

Edgewood Plaza: Cast Bronze Plaque (2 of 2)

Masterwork Plaques has worked with many commercial properties in the past on projects ranging in complexity from building management plaques, to historic commemorations and landmark projects.  For a bronze plaque project of this scope, “before and after” images both commemorate the original designs and welcome any changes to the newly renovated properties.  The custom plaques also provide an opportunity for education and historic context for the casual passerby.  For more information on historic landmark plaques and building management plaques, send us an email at masterworkplaques@gmail.com.

Central Park: East Side at 107th Street entrance just south of the Harlem Meer

Masterwork Plaques recently collaborated with the Central Park Conservancy and the NYC Parks Department to recreate a historic commemorative plaque.  Designed and installed just in time for spring of 2015, this custom bronze plaque is an exact replica of the original dedicated in 1906, which was lost sometime in the 1970’s.

2015 Replica of the original McGown's Pass plaque

McGown’s Pass (sometimes spelled “McGowan’s”) is a small part of the northeast section of Central Park and is named after the McGown family, who owned a tavern in the area from 1756 until the Revolutionary War.  The plaque commemorates the area’s advantageous position during the British occupation of New York from 1776 to 1783, in addition to its use during the War of 1812, where Fort Clinton was built to better arm and protect the city.  McGown’s Pass is a high-topographical point in the park, and today, a commemorative site (where the newly installed plaque can be found) rests at the high point of the hill. 

McGown's Pass site, Before and After; Black and white photo courtesy of the Central Park Conservancy.

Masterwork Plaques was able to recreate this custom-shaped plaque from the reference of two black and white photos and an incomplete image of the original design plans.  This was the only remaining evidence of the original plaque’s design.  Using our extensive font library, we were able to design and customize each letter to best imitate the look of the original hand-tooled type.  Masterwork Plaques also modified our lamb’s tongue decorative border to include a sloped and dimensional ogee curve and custom corner details, which were present on the original historic plaque. Custom rosettes were also replicated and hand-carved based on the specifications on the original design plan. 

  Photo of the original plaque, courtesy of the Central Park Conservancy

Most importantly, when replicating a historic bronze plaque, is to capture the natural aged, antique look of a real chemical patina.  Masterwork Plaques’ offers specialty services from highly skilled artisans who can imitate natural tarnishing, corrosion, and weathering that occurs over time.  A true chemical patina chemically changes the surface color of the bronze, which eliminates the possibility of chipping away or peeling off over time, as occurs with a layer of paint or a stain from imitation patinas.  Oftentimes plaque companies will apply a layer of paint rather than a chemical patina, which is cheaper, but will not last the test of time.

All of these elements were vital to creating an exact replica of this historic bronze plaque. Techniques from this project can be used on any plaque project, whether the goal is to replicate a historic landmark, or to simply add an antique quality to any personal or commercial plaque that may aim to look like it has been in place for decades.  Our studio specializes in these custom design techniques.  Masterwork Plaques came into being from the desire to revolutionize the bronze plaque industry so that each plaque is created with one-of-a-kind designs and materials of the finest quality.

Starbucks Coffee: N7th Street, Williamsburg, Brooklyn

These newly installed Starbucks medallions were created to commemorate the origin of the renowned coffee company in Seattle and welcome the franchise to Williamsburg, Brooklyn. The eight-inch diameter bronze medallions are installed in the second Starbucks location in Williamsburg, and share the space with other works of art from local Brooklyn artisans. The two bronze medallions are inset into a custom walnut table, suited for coffee tastings, and depict an image of the original “Pike’s Place” café and the Williamsburg bridge using traditional bas-relief techniques. Customers sitting in the café are encouraged to interact with the bronze while tasting coffee from around the world.  The bronze coffee beans and various hand-carved cocoa leaves give each plaque a unique tactile texture and give the tasting area an artisanal and unique quality.  New collaborations with Starbucks are underway at our studio, with every new medallion created commemorating the local histories from each unique location.  

Custom bronze medallions modernize and differentiate familiar spaces.  With thousands of locations across the country and world, the unique artworks are what set the Williamsburg Starbucks location apart, making the café feel local, original and a part of the Williamsburg community. Each medallion features a custom border made from casting actual coffee beans, which make the bronze insets unique to Starbucks.  Cast bronze medallions can be created at any size and shape using bas-relief carving techniques and can be customized with photographs, carvings, tactile objects and text.   

LAFD Metro Fire Communications Center on Temple Street, Los Angeles, CA

Commissioned by the Los Angeles Fire Department, these bronze castings memorialize Captain Matthew McKnight, a fallen firefighter and 31-year veteran of the LAFD.  The twelve inch diameter medallions were created in cast bronze, using the logo of the city's fire department. Based on the preferences of the client, the medallion was filled with three different paint colors, rather than a standard chemical patina.  

In addition to the bronze medallion, a larger plaque was created for a memorial wall dedicated in McKnight's name.  This central plaque includes the circular memorial medallion and an illustration of McKnight's personal captain's badge. This illustration was created based off of a photograph provided by the client, and replicated by our designers at our studio.  The black areas are translated into raised bronze colored areas on the finished plaque, whereas the white areas are translated as recessed and become the same level as the plaque's background.  Masterwork Plaques can translate any object, landscape or portrait into a flat relief illustration using this technique.  

LAFD Badge, Photograph courtesy of the LAFD

Studio Illustration with McKnight's badge number

Donations can be made to the LAFD website in honor of Captain McKnight on their donations page.

Thoroughbred Walk of Champions, Arcadia, CA

 The newly installed Thoroughbred Walk of Champions was inaugurated with a festive community ceremony a few weeks ago on Huntington Drive near the Santa Anita Racetrack in California.  Spearheaded by local volunteer fundraisers, the walk of fame features an initial 67 custom bronze plaques set into the sidewalks. This bronze inset Walk of Fame will be expanded over future years to continue to commemorate the long history of horse racing in Arcadia and the West Coast.

Each bronze inset recognizes a different horse, jockey, trainer, owner or other notable who has made significant contributions to California racing.  Listed inside the decorative horse shoe are the accomplishments and awards of each honoree.  Sixty of the 67 installed panels commemorate Cornerstone Champions, representing the deceased jockeys and horses.  These cornerstone champion plaques feature a small cornerstone emblem in the lower right corner of the plaque in addition to the birth and death dates of the honoree.  The remaining seven plaques honor the 2014 living inductees, which will be added to yearly.  

Among many distinguished guests was Jockey Laffit Pincay, Jr., shown with his honorary bronze inset at the opening ceremony above.  In addition, the devoted volunteer fundraising committee was introduced and congratulated for the successful project for Downtown Arcadia that will be enjoyed for years to come. (Sandy Snider, Gail Marshall, and Beth Costanza are shown below with the inaugural bronze dedication plaque commemorating Santa Anita park).

As proven by this great project, Walks of Fame featuring custom bronze plaques can be a long-lasting source of pride for a community. 

Walk of fame projects:

• Work in series, guiding visitors through a section of town.
• Are expandable in future years.
• Promote tourism.
• Promote community pride and local interest.
• Are educational and honor individuals and events.
• Commemorate donors and aid in fundraising campaigns.